แสดงบทความที่มีป้ายกำกับ Friend แสดงบทความทั้งหมด
แสดงบทความที่มีป้ายกำกับ Friend แสดงบทความทั้งหมด

วันศุกร์ที่ 17 สิงหาคม พ.ศ. 2555

Keep Up With Your MBA Friend - Reference Book Review



AppId is over the quota
AppId is over the quota

There is a lot of knowledge that goes into the MBA programs at the top business schools in the United States. After all, it takes nearly 4 years to complete and there is a massive amount of studying that must be done to get that degree. What if I told you that you can get a pocket dictionary like encyclopedia of all the information in an MBA program all in one book?

It's true, and I happen to have a copy of it. The name of the book is;

"The Vest Pocket MBA," by Jae K. Shim Ph.D., Joel G Siegal Ph.D., and Abraham J. Simon Ph.D. CPA.

In this book there is information on advertising, marketing, promotion, public relations, packaging, factories, manufacturing, assembly lines, human resources, management, statistics, accounting, regulations, compliance, risk management, business planning, distribution, and everything else under the sun that you could possibly think of. If you've ever read a Cliff Notes, or picked up one of those college course note fold outs, then you are beginning to get the idea of what this book is all about.

It's packed with information, all of which is easy to look up either by the table of contents or the index section. If you were an idiot savant and picked up this book, and paged through it, you would basically know everything there is to know to get an MBA. There are even case studies in this book. No, you would not have the experience of a seasoned corporate executive, but you would know exactly what they are thinking, and how they go about the planning process.

As an entrepreneur, who does not have an MBA, I have spent many hours with this book studying all the ins and outs to help improve my business. But it also has helped me talk to my friend who is an MBA using all his terminology, buzzwords and business jargon. If you are a small business owner of any type I recommend you have this book on your library shelves at home. Please consider all this.

Lance Winslow is a retired Founder of a Nationwide Franchise Chain, and now runs the Online Think Tank. Lance Winslow believes in a solid reference library.




วันเสาร์ที่ 30 มิถุนายน พ.ศ. 2555

A Book Reviewer's Best Friend - The Synonym Finder



AppId is over the quota
AppId is over the quota

Words, words and more words - these are the all important tools of the trade for any writer.

Sometimes the joy of stringing them together into something eloquent is indescribable. You know exactly what you want to impart to the reader but you're stuck for the right word to convey the meaning. And sometimes you find the right word and overuse it.

Whether you're writing a novel, a non-fiction article or a book review you want to make your point and keep the reader's interest. Using the same hackneyed expressions is one sure way to lose them. Unfortunately that happens a lot in book reviews. The same words keep turning up time after time.

That's why I call THE SYNONYM FINDER a book reviewer's best friend.

Example: If you read book reviews you'll see the word intriguing pop up a lot.

What if you're writing a review and want an alternative, but you just can't think of one?

Grab a copy of J.I. Rodale's THE SYNONYM FINDER. Look up the word intriguing and you'll find: interesting, absorbing, appealing, fascinating, stimulating, arousing, stirring, exciting, beguiling, diverting, charming, captivating, seductive, engaging, inviting and winning.

That's only one example. This thesaurus contains an astounding 1,500,000 words. If you can't find what you're looking for here it ain't been said yet.

It's in dictionary format which I find much easier to use than one organized by subject. There are subdivisions for different parts of speech and different meanings of the same word; also includes slang, archaic, scientific and other special terms.

I can't recommend it highly enough. My own paperback copy is so dog-eared; I've put the hardback version on my wish list.

If you do any kind of writing THE SYNONYM FINDER is absolutely vital, indispensable, essential, compulsory and a necessity.

Grand Central Publishing 1361 pages ISBN: 978-0-446-37029-5

Gail writes romance, paranormal and otherwise as Gale Stanley.
CALL OF THE WILDS - Available now at Amazon & Bookstrand
SILENT KNIGHTS - coming October 2010 - Silver Publishing
MATING CALL - coming November 2010 - Siren-Bookstrand
POINT OF BEGINNING - coming January 2011 - Silver Publishing
http://galestanley.net/
http://galestanley.blogspot.com/